People often focus on updating colors when staging because it’s a quick, visible change that creates a fresh impression, but they forget that effective staging also relies on lighting, layout, cleanliness, and depersonalization.
To truly appeal to buyers, sellers must consider furniture arrangement, curb appeal, and clutter to highlight the home’s best features.
Reality #1: Paint Can’t Fix a Poor Layout
Color alone can’t fix the flow of a room because it doesn’t address how people move through or function within the space. Staging creates a clear vision for how buyers can use each area, making awkward layouts feel intentional and inviting. It can downplay a home’s flaws while strategically highlighting its strengths, helping buyers emotionally connect to the property.
Reality #2: Paint Won’t Set the Right Price
While color has no real impact on a home’s perceived value, staging directly influences how buyers judge its worth because the quality, materials, and style of furnishings signal a lifestyle and price point to buyers.
Thoughtful staging helps buyers see the home as more luxurious or move-in ready, which can justify a higher list price. In contrast, poor or no staging can make even a well-maintained home feel underwhelming and undervalued.
Reality #3: Paint Doesn’t Connect with Buyers
Color won’t connect with a potential buyer because it’s just surface-level. However, staging tells a story about how the space can support their lifestyle. Staging is thoughtfully designed with the ideal buyer in mind, focusing on the lifestyle, design preferences, and functionality that will resonate most with them.
This targeted approach helps buyers see themselves in the home, making it far more compelling and marketable.
Key Reasons Staging Matters More Than Paint When Selling Your Home
Staging highlights flow, layout, and functionality that paint alone can’t fix.
Home staging increases perceived value by showing buyers a lifestyle and quality that supports a higher list price.
Staging connects emotionally with buyers by telling a story about how they can live in the space, while paint is only surface-level.
Professional staging helps homes sell faster and for more money, giving your listing a competitive edge in today’s real estate market.
If you’re ready to sell your listing profitably, reach out to us before you reach for that paintbrush! We will help you stage with intention.
Warmly, Christa
Meet the Designer
Mickler & Co. is a full-service interior design studio based in Wilmington, NC, led by Principal Designer Rebecca Mickler and Designer Christa Mitchell.
With over 20 years of experience in architectural design, staging, and interiors, Rebecca and her team create spaces that are both functional and beautiful, tailored to reflect each client’s unique lifestyle and vision.
First impressions are crucial with homebuyers because the exterior is the first thing they see. If it feels neglected or uninviting, many buyers won’t even step inside. A home could have the perfect interior, but if the curb appeal falls flat, it might never get the chance to shine.
Tip #1: Deep Clean for a Fresh Look
There are key details often overlooked, such as washing all exterior windows, clearing or replacing old gutters, and power washing siding, driveways, and stones. These make a big impact on overall appearance! Don’t forget about cobwebs, trimming overgrown plants, and hiding trash bins.
Tip #2: Simplify Decor to Showcase the House
It’s best to remove bold exterior décor that might distract buyers or make the yard feel cluttered. Simplicity helps buyers focus on the home’s features. Pruning unruly hedges, trimming low-hanging branches, and pulling weeds all create a clean, well-maintained look. Adding a few potted or in-ground flowering plants can provide inviting pops of color that enhance the space.
Tip #3: Add Small Touches with Big Impact
A full exterior remodel isn’t necessary to boost curb appeal. Small, budget-friendly upgrades can make a big difference. Consider painting the front door in a fresh, welcoming color, updating outdated house numbers or the mailbox, resealing the driveway, and swapping out old light fixtures for more modern styles. Even simple touches like a new doormat, fresh mulch, or seasonal wreaths can elevate the overall look without major expense.
Tip #4: Stage With Subtle Lifestyle Touches
Once the exterior is cleaned and refreshed, staging it with subtle lifestyle touches helps buyers envision themselves living there. I like to create inviting spaces like a cozy front porch seating area, a simple grilling station, or poolside dining setup to evoke a sense of relaxation and everyday enjoyment. Thoughtful staging sells more than a home, it sells a lifestyle which creates an emotional connection with buyers.
Key Exterior Staging Takeaways
Buyers often decide whether to tour a home based on its exterior.
Power washing, clearing gutters, and trimming landscaping can instantly refresh the look.
Painting the front door, updating light fixtures, or adding fresh mulch are affordable ways to upgrade.
Adding porch seating, planters, or a grilling area helps buyers imagine living there.
Exterior staging not only attracts more buyers but can also increase the selling price and reduce time on the market.
Looking for home selling and staging tips that will make your life easier? Sign up for our monthly newsletter so you don’t miss out.
Warmly, Christa
Meet the Designer
Mickler & Co. is a full-service interior design studio based in Wilmington, NC, led by Principal Designer Rebecca Mickler and Designer Christa Mitchell.
With over 20 years of experience in architectural design, staging, and interiors, Rebecca and her team create spaces that are both functional and beautiful, tailored to reflect each client’s unique lifestyle and vision.
Window treatments are often overlooked because, when done well, they blend seamlessly into a home’s design. Yet when they’re not thoughtfully chosen, they stick out like a sore thumb. Keep reading to get a designer’s intel on how to avoid common mistakes that can throw off your entire room.
Mistake #1: Mounting Treatments Too Low or Too Narrow
Mounting window treatments too low or too narrow can make ceilings feel lower, windows look smaller, and the entire room appear cramped. To avoid this, always hang curtains high and wide. Allow 10-12 inches on either side of the window frame. To create the illusion of height and spaciousness, mount the curtain rod as close to the ceiling as possible.
Mistake #2: Choosing the Wrong Curtain Length
Window treatments that are too short can look awkward and unfinished. Overly long ones may bunch messily on the floor, much like a pair of pants that don’t quite fit. Just as you’d tailor clothing for the right look, curtains should be measured precisely. Always measure from the rod to just a few inches above the floor. Don’t forget to consider the ring size!
Mistake #3: Using Too Little Material
Curtains should cover the entire window and then some. If the curtains aren’t wide enough, they will sit flat on the window with no dimension. To ensure treatments drape beautifully both open and closed, aim for 2 to 2.5 times the width of the window.
Pro Tip: Place one curtain ring or grommet on the outside of the bracket to keep it in place.
Mistake #4 Forgetting Functionality
Outside of aesthetics, what is the purpose of the window treatments? Maybe you need blackout lining for privacy purposes, motorized for high ceilings or convenience, light-filtering for sun-facing windows.
Window treatments should enhance the space without drawing attention. Don’t be afraid to think outside the box! Layer sheers over blackout curtains for alternating uses and a luxurious look. Roller or woven shades add natural texture with functional perks.
A small staged home lives large with an easy-flowing layout, airy color palette, and strategic use of mirrors and natural light. Sleek, low-profile furniture and minimal decor create a sense of calm and spaciousness, proving that with the right styling, less truly is more.
Tip #1: Let the Light In
Add sheer, airy window treatments that let sunshine pour in. Keep furniture away from windows to avoid blocking light, and place mirrors across from windows to reflect brightness and create the illusion of more space. The lighter and brighter your home feels, the larger it will appear to potential buyers.
Tip #2: Blend the Ceiling with the Walls
For a more expansive feel, paint your ceilings the same color as the walls. A stark white ceiling can create a visual break that boxes in the space. In contrast, keeping the color consistent helps blur boundaries and enhances the sense of openness. Consider adding trim detail or wood beams painted the same color to add more dimension.
Tip #3: Choose a Monochromatic Palette
Opt for a monochromatic color scheme–think soft neutrals–for the walls, flooring, and furniture to create a cohesive, serene space that feels larger and more open. Introduce pops of color through accessories like throw pillows, rugs, and artwork. This adds personality without taking away from the home’s features.
Tip #4: Raise Your Curtains
To make your space feel taller and more expansive, mount curtain rods as close to the ceiling as possible. Make sure the curtains are only a few inches above the floor. Be sure the curtains can be pulled back well beyond the window frame to allow maximum light to flood the room and open up the space.
Tip #5: Start with Strong Curb Appeal
Curb appeal plays a critical role in attracting buyers, especially for smaller homes, first impressions count even more. Ensure the paint is fresh, the landscaping is neat and purposeful, and the entryway is well-lit and thoughtfully accessorized. These small touches instantly make the space feel inviting and well-maintained.
A small home is far from an obstacle. When staged thoughtfully and with the right design tips, it can feel just as appealing as a home twice its size. With the right touches, the perfect buyer will see the charm and potential that make it a perfect fit.
If you need help staging your property, we would be happy to assist you. Contact us here to set up a discovery call.
How to Prepare for Your Interior Design Consultation: 3 Tips for Busy Homeowners Who Want Effortless, Elevated Spaces
If you’re investing in a beautifully designed home, your interior design consultation is the first step toward achieving a space that’s both polished and perfectly tailored to your lifestyle.
At Mickler & Co., we work with discerning homeowners who appreciate thoughtful design, high-quality furnishings, and the peace of mind that comes from trusting professionals to handle every detail. Whether you’re planning to refresh a single room or reimagine your entire home, here’s how to prepare for a design consultation that sets the tone for a seamless, full-service experience.
1. Share Your Vision, Not the Details
You don’t need to have it all figured out—that’s our job. But it’s helpful to think about how your home needs to work for you. Do you host often? Have young children or pets? Want to feel more at ease and inspired in your day-to-day routine?
A few insights into how you live will help us shape a design plan that’s both functional and effortlessly elevated.
2. Reflect, Don’t Research
There’s no need to fall down a Pinterest rabbit hole. Instead, jot down a few things you know you like (and don’t). Tell us what’s working in your space—and what absolutely isn’t. We’ll guide you through the rest.
We’ll also talk about your investment range, key priorities, and any existing furnishings you want to incorporate. From there, we’ll build a plan that blends style and substance—without putting the pressure on you to figure it all out.
3. Trust the Process
You’ve chosen to work with a talented interior designer for a reason—to make your life easier and your home more beautiful. Our role is to bring clarity, creativity, and structure to a process that often overwhelms homeowners.
The best results happen when clients are open to new ideas and trust our expertise to translate their vision into a cohesive, magazine-worthy space that reflects their lifestyle and taste.
What to Expect from a Wilmington In-Home Design Consultation
Our in-home consultations in Wilmington, NC are relaxed but purposeful. In just one hour, we’ll assess your home, listen to your goals, and offer expert insights that lead to thoughtful, impactful design decisions. You’ll leave the meeting with a clear path forward—without having to micromanage a single step.
We serve clients in Wilmington and surrounding areas, delivering timeless, family-friendly interiors that are as functional as they are stunning.
Ready to Hand Off the Hard Work?
If you value great design but don’t have the time (or interest) to manage every detail yourself, we’re here to help. Our full-service approach allows you to step back while we take care of everything—from sourcing high-quality furnishings to final installation.
Schedule a discovery call to learn more or click HERE to schedule your Wilmington interior design consultation and let’s begin creating a space that feels like home, only better.
The primary bedroom is a very personal space. It’s where we go to unwind but also where we start our day and spend a lot of time. It should invoke a calm, welcoming emotion that makes you want to stay a little longer.
Here are 4 tips in making the bedroom of anyone and everyone’s dreams…
Tip #1: Embrace Soft, Neutral Colors
Soft, earthy hues with varying texture is the way to go! Play up natural materials like linen, silk and jute in the textiles. Add light blues or greens in the artwork, rug, or throws. Stark greys tend to feel cold, whereas warm creams and browns are naturally inviting.
Tip #2: Select Minimal, Intentional Decor
Minimal and practical decor help amplify the cozy feeling in a bedroom. Use plants, candles, and neutral accessories, nothing too flashy. Remove any clutter or taste-specific items, such as swapping out a family photo with a nature scene.
Tip #3: Choose a Timeless Headboard
The bed is the focal point of the room, and a headboard frames the bed, making it a feature. Without a headboard, the room feels disproportionate. A simple yet classy headboard with complimenting pillows and fluffy bedding creates a welcoming emotion for buyers.
Pro Tip: Add warm-toned light bulbs to the lamps on the bedside tables for the ultimate impact!
Tip #4: Pay Attention to Size & Scale
Proportions play a big role in making a space look cohesive and designer. Items that are too large make the room feel overcrowded; however, items that are too small make the room feel off and underutilized. Rugs should be large enough to allow 2-3 feet on either side of the bed. Hang window treatments as close to the ceiling as possible. Add mirrors to make the room feel larger.
Minimal decor, soft color palettes and fabulous textures amplify the room’s existing appeal–sure to make an impact on the buyers. We’re here to help if you need us!
For more smart tips about preparing your main bedroom (and whole home) for the housing market, sign up for our newsletter.
Say Hello To Mickler & Co. Welcome to the Mickler & Co. Design Studio blog, your go-to source for expert interior design, home staging & rental design tips, the latest trends, and creative inspiration to transform your home into a personalized haven.
Visit us at 2007 Dawson St., Wilmington, NC 28403, or shop our online store for inspiration! https://shop.micklerco.com/
